Post by ShapanMBV on Nov 9, 2023 6:49:34 GMT
In this regard, a great innovation is Instagram Shopping with its "shoppable posts". After a year of experimentation in the United States, shoppable posts became available in 44 countries in 2018, including Italy and we will see a lot of new things on Instagram given the announcements made at the important Facebook F8 event for this channel. The dream of creating a seamless mobile shopping experience is finally becoming a reality. These posts allow you to add details to the posted photo and, through tags, show the user the products, their prices and their availability. In addition, through a simple click on the link, the consumer is directed directly to the company's website, where he has the opportunity to complete the purchase.
The same functionality is also possible through IG Stories, available online for 24 hours. According to data collected by Instagram, as of February 2019, more than 130 million users have clicked on tags to see product labels web designs and development service each month. In September 2018 there were 90 million. This exponential increase speaks for itself. And if you haven't yet thought about considering social commerce in your strategy, it's essential to start doing so. Isn't that enough for you? Here's another benefit from using social media. 4. Consumer information is collected Social media not only serves to influence consumers and guide them to purchase quickly and easily.
But also to collect information on their customers, understand what they are looking for and what influences them most, so as to improve and reshape their strategy based on request. The ability to directly track cosmetic product purchasing patterns, popular makeup styles, or seasonal color preferences is a game-changer for the beauty industry. With the power to see trends, also comes the potential to influence them in a discreet and non-intrusive way. By knowing what the trends are and what direction they will go in the future, brands have the advantage of creating product lines and advertising campaigns with greater confidence in the results.
The same functionality is also possible through IG Stories, available online for 24 hours. According to data collected by Instagram, as of February 2019, more than 130 million users have clicked on tags to see product labels web designs and development service each month. In September 2018 there were 90 million. This exponential increase speaks for itself. And if you haven't yet thought about considering social commerce in your strategy, it's essential to start doing so. Isn't that enough for you? Here's another benefit from using social media. 4. Consumer information is collected Social media not only serves to influence consumers and guide them to purchase quickly and easily.
But also to collect information on their customers, understand what they are looking for and what influences them most, so as to improve and reshape their strategy based on request. The ability to directly track cosmetic product purchasing patterns, popular makeup styles, or seasonal color preferences is a game-changer for the beauty industry. With the power to see trends, also comes the potential to influence them in a discreet and non-intrusive way. By knowing what the trends are and what direction they will go in the future, brands have the advantage of creating product lines and advertising campaigns with greater confidence in the results.